Terms of Service

Last updated: 5 September 2026

These Terms of Service apply to your use of this website and to purchases made from The Hero Soul Creative, a trading name of SHEBear Creative Ltd.

Throughout these Terms, “we”, “us” and “our” refer to SHEBear Creative Ltd trading as The Hero Soul Creative.

By using our website, placing an order, purchasing a product or commissioning a service from us, you agree to these Terms.

Nothing in these Terms affects your statutory rights as a consumer.

1. About Us

The Hero Soul Creative is operated by:

SHEBear Creative Ltd
Trading as: The Hero Soul Creative
Registered office: 769 PO14 9TR
Email: rich@richardlister.com

We operate from the United Kingdom.

2. Our Website

Our website may offer:

• printed books;

• merchandise;

• prints and stationery;

• ebooks and digital downloads;

• templates and downloadable resources;

• personalised reports;

• book cover design;

• book interior design and typesetting;

• ebook formatting;

• publishing support;

• manuscript and creative services;

• consultations; and

• other products or services described on the website.

We may add, remove or change products and services from time to time.

Any changes will not affect orders or contracts that we have already accepted unless agreed with you or required by law.

3. Eligibility to Purchase

You must be legally capable of entering into a contract to purchase from us.

If you are purchasing on behalf of a business, organisation or another person, you confirm that you have authority to do so.

Some provisions of consumer law apply only where you are purchasing mainly for personal purposes rather than for your business or profession.

4. Product and Service Information

We take reasonable care to ensure that product descriptions, photographs, specifications, prices and other information displayed on our website are accurate.

However, colours may appear differently depending on your screen, device, printing process or materials.

Images are generally intended as a reasonable representation of the product rather than a guarantee that every physical product will be visually identical.

For creative services, the precise scope of work may also be set out in:

• a quotation;

• proposal;

• project brief;

• invoice;

• email;

• order confirmation; or

• other written agreement between us.

Where a specific written project agreement conflicts with these general Terms, the specific project agreement will take priority in relation to that project.

5. Placing an Order

When you place an order through our website, you are making an offer to purchase the relevant goods, digital content or services.

Your order is not necessarily accepted simply because payment has been submitted.

A contract is formed when we confirm that we have accepted your order.

For physical goods, this will usually occur when we send an order confirmation or dispatch confirmation.

For digital products or services, this will usually occur when we send confirmation that your order has been accepted or begin supplying the product or service.

We reserve the right to refuse or cancel an order where reasonably necessary, including where:

• a product is unavailable;

• there is an obvious pricing or description error;

• we are unable to authorise payment;

• we cannot reasonably fulfil the order;

• we suspect fraud or misuse;

• the order would require us to break the law; or

• a service request falls outside the work that we offer.

If we cancel an order after payment has been taken, we will refund sums paid for goods or services that we will not supply.

6. Prices

Prices are shown in the currency displayed on our website.

Prices will include VAT where VAT is legally required to be charged and included in the displayed price.

Delivery charges, where applicable, will be shown separately before you complete your purchase.

For services, additional work outside the agreed scope may incur additional charges.

We will tell you about any additional charge and obtain your agreement before carrying out chargeable additional work.

7. Payment

Payment may be processed through Shopify Payments, Stripe, PayPal or another payment provider made available through our website.

We do not normally receive or store your complete card details.

By providing payment details, you confirm that you are authorised to use the relevant payment method.

For services, payment terms may vary depending on the project.

We may require:

• full payment in advance;

• a deposit;

• staged payments; or

• payment according to an agreed schedule.

The relevant payment arrangement will be made clear before you enter into the contract.

8. Deposits and Advance Payments for Services

Where a deposit or advance payment is required, it forms part of the total project price.

A deposit is not automatically non-refundable in every circumstance.

If you cancel a project after work has begun, we may retain or charge a reasonable amount reflecting:

• work already completed;

• time reasonably spent on the project;

• materials purchased;

• third-party costs already committed;

• booked project time that cannot reasonably be reallocated; and

• other losses reasonably resulting from the cancellation.

Any amount retained will be proportionate to the circumstances and subject to your statutory rights.

9. Physical Products

Physical goods will be supplied as described on the relevant product page.

We may use third-party printers, manufacturers, distributors or fulfilment providers.

Reasonable variations may occur between production runs.

For printed books and merchandise, small variations in matters such as:

• colour;

• trimming;

• binding;

• positioning;

• paper;

• texture; and

• print density

may occur as part of normal commercial manufacturing.

Such minor variations will not necessarily constitute a defect.

Your statutory rights continue to apply where goods are faulty, materially different from their description or otherwise fail to meet the standards required by law.

10. Delivery

Delivery times shown on our website are estimates unless we expressly state that a particular delivery date is guaranteed.

We will take reasonable steps to deliver your order within the stated timeframe.

We are responsible for physical goods until they are delivered to you or to another person you have identified to receive them, except where you independently arrange your own carrier.

You are responsible for providing an accurate and complete delivery address.

If an order is returned to us because the address supplied by you was incorrect or incomplete, we may charge reasonable additional postage costs before resending it.

11. International Orders

International customers are responsible for ensuring that products ordered from us may legally be imported into their country.

Depending on the destination, your order may be subject to:

• customs charges;

• import VAT;

• duties;

• handling fees; or

• other local charges.

Where these are not collected by us at checkout, they may be payable by you to the relevant authority or carrier.

We are not responsible for customs delays outside our reasonable control.

12. Digital Products

Digital products may include ebooks, PDFs, templates, downloadable resources, reports, graphics and similar content.

Unless expressly stated otherwise, purchasing digital content gives you a personal, non-exclusive, non-transferable licence to use it.

You do not acquire ownership of the underlying copyright or intellectual property simply by purchasing a copy.

You must not, unless we expressly give written permission:

• reproduce the product for resale;

• upload it to file-sharing services;

• distribute copies to others;

• sell or sublicense it;

• claim it as your own work; or

• use it to create a competing commercial product.

You may make reasonable personal backup copies.

Different licence terms may apply where a product is expressly sold with a commercial or extended licence.

13. Digital Cancellation Rights

UK consumers may have a statutory cancellation period for online purchases.

Where digital content is supplied immediately, we may ask you to expressly consent to supply beginning during the cancellation period and acknowledge that your right to cancel will be lost once supply begins.

Our separate Returns, Refunds and Cancellation Policy explains this in more detail.

14. Creative and Publishing Services

Our creative services may include book design, cover design, typesetting, ebook preparation, publishing assistance and related services.

The exact work included will be determined by the relevant product description, quotation or project agreement.

Unless expressly included, a project does not automatically include:

• copy editing;

• proofreading;

• fact checking;

• legal checking;

• permissions clearance;

• ISBN purchase;

• image licensing;

• printing costs;

• publisher fees;

• distribution fees;

• advertising costs; or

• unlimited revisions.

15. Information and Materials Supplied by You

You are responsible for supplying the information, files and materials reasonably required for us to complete your project.

This may include:

• manuscripts;

• images;

• logos;

• photographs;

• illustrations;

• ISBNs;

• barcodes;

• biographies;

• prices;

• links;

• imprint information; and

• other publishing data.

You are responsible for ensuring that information supplied to us is accurate.

You also confirm that you have the necessary rights or permissions to supply and use any material you provide to us.

16. Copyright in Client-Supplied Material

You retain ownership of copyright in original material that you supply to us.

By supplying material to us, you grant us permission to use, reproduce, modify and process that material to the extent reasonably necessary to carry out the agreed work.

You confirm that your supplied material does not knowingly infringe another person's copyright, trade mark, privacy rights or other intellectual property rights.

If you provide third-party photographs, illustrations, fonts, stock imagery or other licensed material, you are responsible for ensuring that the intended use is permitted by the relevant licence unless we have specifically agreed to manage licensing for you.

17. Our Creative Work and Intellectual Property

Unless otherwise agreed in writing, copyright in concepts, drafts, templates, working files, design systems and other material created by us remains ours until all amounts due for the relevant work have been paid.

Once full payment has been received, the rights granted to you will depend on the nature of the project and what was agreed.

For bespoke book covers, layouts or other commissioned work, we may assign or license the final approved design to you for the agreed purpose.

This does not necessarily include ownership of:

• fonts;

• stock images;

• software;

• third-party assets;

• templates;

• underlying production techniques;

• unused concepts;

• rejected drafts; or

• materials owned or licensed by third parties.

Third-party materials remain subject to their respective licences.

18. Working Files

Unless expressly included in your quotation, purchase of a completed design does not automatically include editable working files.

Working files may include:

• Adobe InDesign files;

• Photoshop files;

• Illustrator files;

• source artwork;

• layered files;

• templates;

• linked assets; and

• production files.

We may agree to provide working files separately.

Additional charges or licensing restrictions may apply.

19. Revisions

The number of revisions included in a creative project will be stated in the product description, quotation or project agreement.

A revision means a reasonable alteration to work produced in accordance with the original agreed brief.

A revision does not normally include a substantial change of direction or an entirely new brief.

Examples of work that may be treated as additional work include:

• changing the fundamental design after approval;

• replacing the manuscript after typesetting has substantially begun;

• major structural changes;

• requesting alternative designs outside the agreed concepts;

• repeated alterations after the included revisions have been used; or

• changes caused by incorrect information supplied by you.

We will tell you before carrying out work that would incur additional charges.

20. Proofs and Client Approval

Where we provide a proof, draft or preview for approval, you are responsible for checking it carefully.

Before approving work, you should check matters including:

• spelling;

• grammar;

• names;

• dates;

• factual information;

• page numbers;

• contents pages;

• headings;

• running heads;

• ISBNs;

• barcodes;

• pricing;

• links;

• dimensions;

• image placement; and

• any other information supplied by you.

Your approval means that you authorise us to treat the work as approved for its intended next stage, including export, publication or printing where applicable.

If you later identify an error that was present in information supplied by you or was reasonably visible in an approved proof, correcting it may be treated as additional work.

This does not remove our responsibility for errors arising from our own failure to perform the agreed service with reasonable care and skill.

21. Colour and Printing

Screens display colours using light, while commercial printing uses ink or toner.

Exact colour matching between a screen and a printed product cannot therefore always be guaranteed.

Printers, paper stocks, finishes and print processes can also produce slight colour differences.

Where colour is particularly important, we may recommend ordering a printed proof before approving a full print run.

A client's decision not to obtain an available printed proof may limit our ability to identify printing variations before production.

This does not affect your statutory rights where printing is materially defective.

22. Manuscript Changes After Typesetting

Typesetting is based on the manuscript supplied to us at the agreed stage of the project.

Minor corrections may be included within the agreed revision allowance.

If you substantially rewrite, restructure or replace your manuscript after typesetting has begun, additional work may be required.

We will tell you about any additional charge before carrying out that work.

23. Project Timescales

Any project completion dates or schedules we provide are based upon information available at the time.

Our ability to meet a timetable may depend upon you providing:

• files;

• information;

• decisions;

• feedback;

• approvals; and

• payments

within the agreed timescale.

If you delay providing required material or approval, the project timetable may need to move.

We will make reasonable efforts to provide a revised schedule.

24. Client Delays and Dormant Projects

If we are unable to continue work because we are waiting for materials, feedback, approval or payment from you, the project may be placed on hold.

If a project remains inactive for an extended period, we may need to reschedule it around other booked work.

We will give reasonable notice before treating a project as dormant or requiring a new timetable.

If a dormant project later resumes, substantial changes or additional work may be subject to a revised quotation.

25. Third-Party Platforms

Some services may involve third-party platforms such as:

• Amazon KDP;

• IngramSpark;

• Shopify;

• Stripe;

• PayPal;

• email platforms;

• printers;

• distributors; or

• hosting providers.

Those services are operated independently from us and may have their own terms, charges and policies.

We cannot guarantee that a third-party platform will accept, publish, distribute or continue to support any particular book, file or product.

Where we assist you with a third-party platform, we will perform our agreed service with reasonable care and skill, but decisions ultimately made by that platform are outside our control.

26. Publishing Results

We do not guarantee:

• book sales;

• bestseller status;

• retailer placement;

• search rankings;

• reviews;

• commercial performance;

• publishing acceptance;

• advertising results; or

• any particular financial return.

Publishing outcomes depend on many factors outside our control.

Any discussion of possible results is illustrative rather than a guarantee.

27. Personalised Reports and Interpretive Content

Some products offered by The Hero Soul Creative may include personalised or interpretive material, including astrology, Runic Astrology, oracle or related creative content.

Unless expressly stated otherwise, these products are supplied for personal reflection, education and entertainment.

They are not intended to replace professional:

• medical;

• psychological;

• legal;

• financial;

• investment; or

• other regulated professional advice.

You remain responsible for decisions you make using this material.

28. Consultations

Where you book a consultation or appointment, the booking page may contain specific cancellation or rescheduling conditions.

Those terms form part of your agreement with us.

Where there is a conflict between general appointment wording and your statutory cancellation rights, your statutory rights will take priority.

29. Cancellation and Refunds

Your rights to cancel an order or request a refund are described in our Returns, Refunds and Cancellation Policy.

That policy forms part of these Terms.

Nothing in these Terms limits any right to a refund, repair, replacement, repeat performance, price reduction or other remedy that you are entitled to under applicable law.

30. Your Statutory Rights

Goods must comply with the standards required by UK consumer law.

Services supplied to consumers must be performed with reasonable care and skill.

Digital content must also meet the standards required by applicable consumer law.

Nothing in these Terms excludes or restricts those rights.

31. Acceptable Use of Our Website

You must not misuse our website.

You must not knowingly:

• introduce viruses or malicious code;

• attempt to gain unauthorised access to our systems;

• interfere with the website's operation;

• scrape the website in a way that materially disrupts the service;

• use the website for unlawful activity; or

• attempt to access another customer's private information.

32. Website Content

Unless otherwise stated, the text, graphics, branding, photographs, illustrations, layouts, downloads and other content appearing on this website are owned by or licensed to SHEBear Creative Ltd.

You may view and use the website for your personal use.

You must not reproduce, commercially exploit or substantially copy our website content without permission, except where permitted by law.

33. Links to Other Websites

Our website may contain links to third-party websites.

We are not responsible for the content, security, availability or privacy practices of third-party websites.

A link does not necessarily mean that we endorse the third party.

34. Website Availability

We aim to keep our website available and functioning correctly.

However, we do not guarantee that the website will always be uninterrupted or error-free.

We may temporarily suspend access for maintenance, security, technical problems or circumstances outside our reasonable control.

35. Our Responsibility to You

Nothing in these Terms excludes or limits liability where it would be unlawful for us to do so.

This includes liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, and liabilities that cannot legally be excluded under consumer law.

If you are a consumer, we are responsible for foreseeable loss or damage caused by our failure to comply with these Terms or our failure to use reasonable care and skill.

We are not responsible for loss or damage that was not reasonably foreseeable when the contract was made.

If you are purchasing as a consumer, we are not responsible for business losses such as loss of profits, business opportunity or commercial revenue resulting from a purchase made mainly for personal use.

36. Business Customers

If you purchase goods or services wholly or mainly for business purposes, different legal rules may apply.

Where you are acting as a business, we may agree additional business terms with you in a quotation, proposal or contract.

Nothing in these Terms excludes liability that cannot legally be excluded.

37. Events Outside Our Reasonable Control

We are not responsible for delays or failures caused by events outside our reasonable control.

These may include:

• severe weather;

• natural disasters;

• industrial action;

• postal disruption;

• carrier disruption;

• power failures;

• major internet outages;

• third-party platform failures;

• government restrictions;

• war;

• civil unrest; or

• other events that we could not reasonably prevent.

Where such an event materially affects your order, we will take reasonable steps to minimise the effect and keep you informed where appropriate.

Your statutory rights remain unaffected.

38. Privacy

We process personal information in accordance with our Privacy Policy.

Our Privacy Policy explains what information we collect, why we collect it, how we use it and your rights regarding your personal data.

39. Changes to These Terms

We may update these Terms from time to time.

The Terms that apply to a particular purchase will normally be those in force when the relevant contract was formed.

Changes to these Terms will not retrospectively alter an existing contract unless:

• the change is required by law;

• the change is purely administrative and does not disadvantage you; or

• you agree to the change.

The current version will be published on our website with the date it was last updated.

40. Complaints

If you are unhappy with a product or service, please contact us first so that we have an opportunity to resolve the issue.

Email: rich@richardlister.com

Please include your name, order number or project reference where applicable, and an explanation of the issue.

We will aim to respond within a reasonable period.

41. Governing Law

These Terms are governed by the laws of England and Wales.

If you are a consumer resident elsewhere in the United Kingdom, you may also benefit from mandatory consumer protections applicable where you live.

If you are a consumer, you may bring legal proceedings in the courts available to you under applicable UK law.

42. Entire Agreement

These Terms, together with any applicable:

• product description;

• quotation;

• project brief;

• order confirmation;

• Returns, Refunds and Cancellation Policy;

• Shipping Policy;

• Privacy Policy; and

• expressly agreed project terms

form the agreement between you and us relating to the relevant purchase.

Nothing in this section excludes liability for fraud or prevents you relying on statements or rights that the law does not allow us to exclude.

43. Contact

For questions about these Terms, please contact:

The Hero Soul Creative
A trading name of SHEBear Creative Ltd

Email: rich@richardlister.com

Registered office: 769 PO14 9TR